I’m not sure whether Hailey Bieber has come across the countless TikTok videos wherein amateur colour theorists describe her as a “soft autumn” – that is, someone who looks best in the earthy tones of fallen leaves and pumpkin spice lattés – but she’s nonetheless found a colour seemingly made for her palette alone: a glossy shade of shamrock green that bounces just so against the bronzed skin she’s spent the summer cultivating. (Alongside doing other things, like, I don’t know, selling Rhode for a billion dollars.)
Last night, the multi-hyphenate businesswoman stepped out in a strapless minidress in that exact – let’s call it “tan-maxxing” – shade, anchored to Saint Laurent’s Babylon mules with The Row’s Cecily bag at her side. It’s the latest in a seriously enviable collection of abbreviated dresses that stylist Dani Michelle has brought into her wardrobe, including a leopard-print autumn/winter 1996 Versace mini, a sparkling autumn/winter 2004 Dolce & Gabbana mini, an ice-blue spring/summer 1998 Tom Ford-era Gucci mini, and an autumn/winter 2025 Marine Serre mini made from upcycled watches.

Hailey Bieber in New York.
XNY/Star MaxHailey Bieber clearly shares as much enthusiasm for the UVA-boosting minidress as an early-career Victoria Beckham, who, I’m sure, would be pleased to have read Bieber’s recent prediction that “Hervé Leger bandage dresses are back”, given her own patronage of the designer’s crissed-crossed bands. (I mean, who can forget a practically Ronseal-ed Posh Spice posing at Marc Jacobs’s spring/summer 2008 presentation.) Perhaps it’s only a matter of time before Rhode launches its own range of fake tan – or better yet, a suncream.